Paired Weighting

By Steve Zuieback · Posted Wednesday, November 27, 2019


Paired Weighting is a wonderful process for narrowing the focus of a team or organization. It is one of four processes for narrowing a set of strategies to the few or one most important and strategic approach. It is a forced choice process in which every strategy option is compared against every other option. It is useful when there is some level of emotional attachment by participants to their particular strategy. Watch the linked video and see how it works!

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