This is a companion blog to one entitled, Adoption of An Idea. Once you understand the ideas represented in the Adoption of An Idea model originally developed by Everett Rogers, the question becomes, "How do you identify these critical people"? The Early Adopters are generally about 9-15% of a population and they vary depending upon the context of the issue. Some people are Early Adopters around environmental concerns, others around issues of politics, others around technology and so forth.
The video link above will take you through the steps of identifying Early Adopters for your community or organization and around your specific context. Remember, Early Adopters are people who are highly respected, credible and very connected throughout your organization or community.
Identify a list of people from your organization or community who you think are already potential people of great influence, connection and credibilty. Bring them together and review the Adoption of An Idea model. Ask each of them to go out to people who they think are potential early adopters and ask that group to identify additional early adopters.
From the list of people gathered from step one, develop an inital list of early adopters that span your organization or commuity.
Assemble the original people from step one and make a large grid of all the people that have been identified. These people are listed vertically down the grid and the horizontal axis of the grid is broken down with the various critical stakeholder sectors you want to include.
In this step, you take the key people who overlap multiple stakeholder groups and put them through a second grid - second sorting. In this sort you look at the specific areas of focus that are critical to your issue as an organization or community. This last group of people go through a weighting process that develops a numerical value associated with each person. You can read more about this type of sorting process by looking at the Decision Matrix Process. You would then select the 10 to 20 people based on their numerical rating as the final group of early adopters.
Once you have identified all of the early adopters through the prior 4 steps, invite them to a meeting in which you ask them to be an inital planning team. The charge of this team would be to identify the mission, vision, principles and high level strategies for your change initiative. Remember, early adopters don't like to be sold on your ideas, they like to develop their own innovative approaches.
May 23rd, 2019 - June 11, 2020 (Closed to Public)
This is a special leadership development series for the Ukiah Unified School District Leadership Team. Each session will focused on a specific model with associated tools and processes.
July 30 - July 31, 2019; December 18 - 19, 2019; July 8-9, 2020 (Closed to Public)
This is a special professioinal development series the California Education Partners team. Each session will focused on a specific model with associated tools and processes.
November 14 & 15, 2019 - January 23 & 24, 2020 (Closed to the Public)
6-day Leadership Development and Facilitation Skills training program sponsored by San Bernardino City Unified School District. This program is for school leadership teams - Working on the Work.
6 Part Leadership Team Development Program - January 13 & 14th - April 14th & 15, 2020 ( Open to the Public)
6-day Leadership Development and Facilitation Skills training program sponsored by San Bernardino County Superintendent of Schools.
January 16 - 17, 2020 (Open to the Public)
This is a 2-day Master Class for Leaders and Consultants. The class is focused on how to diagnose complex organizational issues and how to design effective strategies and interventions based on the diagnosis. No prerequisites are required.
February 13 - April 10, 2020 (Closed to the Public)
6-day Leadership Development and Facilitation Skills training program sponsored by San Bernardino City Unified School District.
May 5-6, 2020 (Open to the Public)
This is a 2-day Master Class for Leaders and Consultants. The class is focused on how design and facilitate planning conversations using the Process Enneagram developed by Richard Knowles and Tim Dalmau. It is extremely helpful if participants have attended a multi-day Leadership Practices for Challenging Times trainng program delivered by Steve Zuieback.
Fall 2020 - Specific Date TBD (Open to the Public)
This is a powerful 2-day Master Class on the skills and techniques for managing difficult group dynamics. The course is sponsored by the San Bernardino City Unified School District and is open to the public. No prerequistes are required for registering and attending.
Spring 2021 - Specific Date TBD (Open to the Public)
This is a powerful 2-day Master Class on micro skills - the skills and techniques for managing group dynamics. Without an effective use of micro skills, facilitators and leaders tend dto rely too much on facilitation process. The combination of micro skills and effective process is the key to facilitating powerful results for teams and organizations. The course is sponsored by the San Bernardino City Unified School District and is open to the public. No prerequistes are required for registering and attending.
Elusive Obvious by Michael Grinder
March 2016: Diagnosis- From Theory to Practice
© 2020 Steve Zuieback, Synectics LLC · Site Map · Join Steve's Email List
Note: Zuieback, Zuiebock, Zuiebeck, Zweiback, Zweiback, etc. are potential misspellings of Steve's name.